Logo Made in Germany
presented by Logo BMWi
in cooperation with Logo AUMA
Key Visual Music China 2018

Music China 2018

10 – 13 October 2018 – Shanghai, P.R. China

Meet 47 German companies

Welcome to the German Pavilion at Music China 2018!

China International Exhibition for Musical Instruments and Accessories

Music China 2018
10 – 13 October 2018
Shanghai New International Expo Centre (SNIEC)
Shanghai, P.R. China

Economic co-operation with other peoples and nations is important for our country. As a leading industrial and trading nation, Germany uses trade fairs and exhibitions at home and abroad to fulfil its responsibilities as an international economic and trading partner.

In addition to supporting the participation of German trade and industry at international trade fairs and exhibitions, the German government also organizes its own presentations abroad. Accordingly, this official presentation of the Federal Republic of Germany is being organized by the Federal Ministry for Economic Affairs and Energy (BMWi) in co-operation with the Association of the German Trade Fair Industry (AUMA) supported by the National Association of German Musical Instrument Manufacturers (NAGMIM). Most of the companies presenting their products and services at the company group exhibition are small and medium-sized businesses. We invite you to take the opportunity to establish new business relations and consolidate existing ones.

At the German information stand, our experts will be pleased to advise you on additional export and import possibilities and answer questions on economic relations with Germany.

We wish you a successful visit to our presentation.

Exhibitors at the German Pavilion


Roderich Paesold GbR
Varnish workshop
Booth number:

Steingraeber & Söhne KG
Upright Piano 138 K “Twist & Change”
Booth number: E1F12

Wiener Urtext Edition GesmbH & Co. KG
L.v. Beethoven, Piano Sonatas Vol. 3 - New edition with critical report
Booth number:

Booth number:

Jakob Winter GmbH
Violin Case Greenline JW 51015
Booth number:

Niendorf Flügel- und Klavierfabrik GmbH
Niendorf Model 123, walnut high polished
Booth number:

View all German exhibitors and products

News & Innovations

A new, old tonality: Sordino®
In the first third of the nineteenth century, Sordino used to be a standard feature on all grands made e. g. by the piano companies Graf (Vienna) and Erard (Paris). Thanks to a suggestion from the pianist Jura Margulis, Steingraeber has now reintroduced this feature as pedal* or knee lever. ... | Further reading

New recipe of the old violin varnish.
New recipe of the old varnish... Our handcrafted Laubach`s instruments in the style of old masters. After many years of experimentation Master Laubach has developed innovative old varnish formulas with an exceptional aesthetic appeal. An important criterion for us is the high assessment of p... | Further reading

The Soundboard Transducer
Electronics are not always used to serve artistic and creative expression in the world of music. They are often used for muting, or in ‘player pianos’ for example, and in pop music where, of late, the sound just booms out directly from the piano’s soundboard. A musical enhancem... | Further reading

News & Innovations
Your personal organizer

Your personal organizer

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This is your personal organizer to manage your contacts to the German exhibitors.